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Home»Social Media Impact»Social Media’s Influence on Child Mental Wellbeing: Insights from the KwaZulu-Natal Health MEC
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Social Media’s Influence on Child Mental Wellbeing: Insights from the KwaZulu-Natal Health MEC

Press RoomBy Press RoomJuly 7, 2025
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Social Media’s Grip on Youth Mental Health: A Call for Parental Vigilance in a Hyper-Connected World

KwaZulu-Natal Health MEC Nomagugu Simelane has issued a stark warning to parents about the pervasive and often detrimental influence of social media on the mental well-being of young people. In a recent address during the Department’s KZN Health Chat multimedia program, MEC Simelane underscored the urgent need for parents to actively engage with their children’s digital lives, emphasizing the potential for severe emotional and psychological consequences stemming from unchecked social media consumption. Her impassioned plea comes amid growing concerns about the rising rates of mental health challenges among children and adolescents, many of which are directly or indirectly linked to the pressures and complexities of the online world.

Simelane highlighted the tragic consequences that can arise from unchecked social media use, citing instances where young people, driven to despair by online pressures, have taken their own lives. She emphasized the deceptive nature of social media platforms, which can lull parents into a false sense of security, often dismissing them as mere “phones” while they harbor a potent influence on their children’s emotional development and self-perception. The MEC stressed the importance of recognizing the profound impact of online interactions, peer pressure, and the often unrealistic portrayals of life presented on social media platforms, factors that can contribute to anxiety, depression, low self-esteem, and even suicidal thoughts.

The pervasiveness of social media in South Africa adds another layer of concern. Citing research from Hello Yes Marketing and Meltwater, Simelane revealed that South Africans spend an average of 3 hours and 36 minutes daily on social media, significantly exceeding the global average. This statistic is particularly alarming when coupled with the widespread access to the internet and social media among young people in the country. A staggering 95% of children aged 10 to 17 have regular internet access, with 62% owning a phone or tablet by age 10 and 83% having a social media account by age 12. This early exposure and prolonged engagement with the digital world raise serious concerns about the potential for negative impacts on their mental and emotional health.

Cyberbullying, another insidious threat amplified by social media, also came under scrutiny. Simelane shared a recent, disturbing example of a high school student who superimposed a classmate’s face onto the profile picture of a sex worker and posted it online, highlighting the devastating emotional impact such incidents can have on victims. This case underscores the urgent need for parental intervention and the importance of fostering open communication with children about their online experiences.

The MEC’s message resonated with a call for greater parental involvement in their children’s digital lives. She urged parents to move beyond merely providing access to technology and to actively engage with the content their children consume and the individuals they interact with online. Simelane emphasized the critical role parents play in monitoring their children’s online activity, not as an act of intrusion, but as a necessary measure to protect them from potential harm and to provide guidance and support in navigating the complexities of the digital landscape. This call for increased vigilance extends to educating children about the potential dangers of social media, promoting responsible online behavior, and fostering a culture of open communication where children feel comfortable discussing their online experiences, both positive and negative, with their parents.

In conclusion, MEC Simelane’s warning serves as a timely reminder of the significant impact social media has on the mental health of young people. Her message underscores the urgent need for parents to step up and take a more active role in their children’s digital lives, fostering open communication, promoting responsible online behavior, and providing the emotional support needed to navigate the challenges of a hyper-connected world. By being present and engaged, parents can help mitigate the potential risks of social media and empower their children to thrive in the digital age.

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