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Home»Social Media Impact»Proposed Social Media Ban for Under-16s in New Zealand
Social Media Impact

Proposed Social Media Ban for Under-16s in New Zealand

Press RoomBy Press RoomMay 6, 2025
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New Zealand Proposes Sweeping Social Media Ban for Under-16s, Following Australia’s Lead

SYDNEY – In a move aimed at safeguarding children from the potential harms of online platforms, New Zealand Prime Minister Christopher Luxon announced a proposal on Tuesday to ban children under 16 from accessing social media. This initiative mirrors a similar measure enacted in Australia last year and underscores growing global concern over the impact of social media on young people.

The draft legislation put forward by Luxon’s center-right National Party, the dominant force in New Zealand’s tripartite governing coalition, mandates age verification for social media users. Companies failing to comply with this requirement would face hefty fines of up to NZ$2 million (US$1.2 million). The proposed ban seeks to address parental anxieties surrounding children’s social media usage and the challenges parents face in managing their children’s access to these platforms.

Luxon emphasized the imperative of protecting children in the digital realm, stating, "This is about protecting our children. It’s about making sure social media companies are playing their role in keeping our kids safe." He expressed optimism about securing cross-party support for the legislation, which requires the backing of the two other coalition partners to pass.

The proposal follows Australia’s landmark legislation passed in November, prohibiting under-16s from accessing social media platforms. This measure, one of the most stringent globally, targeted popular sites like Facebook, Instagram, and X (formerly Twitter), drawing strong criticism from tech giants who deemed the laws "rushed," "vague," and "problematic."

While the timing for introducing the legislation to the New Zealand parliament remains uncertain, Luxon underscored the urgency of the issue, citing concerns raised by parents about the impact of social media on their children. The increasing prevalence of violent and disturbing content on these platforms fuels parental anxieties and strengthens the call for tighter regulations.

This proposed ban signifies a growing trend among regulators worldwide grappling with the challenge of ensuring children’s online safety. As social media platforms grapple with escalating harmful content, governments are increasingly pressured to implement stricter measures to protect vulnerable young users. The debate continues to evolve as policymakers balance the need to protect children with the potential impact on freedom of expression and access to information. Further developments in New Zealand and elsewhere will likely shape the future landscape of social media regulation.

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