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Home»Social Media Impact»Heightened Social Media Awareness of IBS Does Not Mitigate Patient Symptom Burden.
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Heightened Social Media Awareness of IBS Does Not Mitigate Patient Symptom Burden.

Press RoomBy Press RoomAugust 7, 2025
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IBS Continues to Disrupt Lives Despite Increased Awareness, New Survey Reveals

Irritable bowel syndrome (IBS) remains a significant health burden for millions, impacting daily life and productivity despite growing awareness, according to a recent survey conducted by the American Gastroenterological Association (AGA) in partnership with The Harris Poll. The survey, which included over 2,000 IBS patients, 300 primary care physicians, and 300 gastroenterologists, highlights the ongoing challenges faced by patients and reveals a disconnect between patient experiences and provider perceptions of treatment effectiveness.

While social media has undeniably raised the profile of IBS, with 81% of healthcare providers acknowledging its role in increasing awareness, the survey findings reveal that this increased awareness has not translated into significant improvements in symptom management. A striking revelation from the survey is the persistent difficulty patients face in predicting their symptoms. Only 31% of respondents reported being able to accurately predict their IBS symptoms, a marginal increase from 29% in a similar survey conducted in 2015. This unpredictability significantly impacts patients’ ability to plan activities and manage their daily lives, contributing to the overall burden of the condition.

The survey also sheds light on patient dissatisfaction with treatment options and a disconnect between patient preferences and healthcare provider recommendations. A mere one in five patients expressed high satisfaction with their current treatment regimen, with many feeling their symptoms remain inadequately controlled. This dissatisfaction is particularly notable given that 60% of patients who have tried prescription medications consider them to be among the most helpful treatments. Paradoxically, healthcare providers tend to prioritize non-prescription treatments, such as fiber, laxatives, stool softeners, dietary changes, over-the-counter medications, and probiotics, over prescription medications when recommending treatment strategies for both IBS-C (constipation-predominant) and IBS-D (diarrhea-predominant).

This discrepancy between patient experience and provider recommendations suggests a communication gap that needs to be addressed. While healthcare providers may be hesitant to prescribe medications due to potential side effects or cost considerations, the survey highlights the need for a more personalized approach to IBS management that takes into account individual patient needs and preferences. Furthermore, the survey found that while many healthcare providers are open to patient-requested treatments, only a small percentage of patients actively engage in such discussions. This underscores the importance of empowering patients to communicate openly with their providers about their symptoms and treatment preferences.

Adding another layer to the complexity of IBS management is the crucial role pharmacists can play in patient education and support. A study published in the Journal of Gastroenterology and Hepatology Open demonstrated the positive impact of pharmacist-led interventions on IBS patients’ quality of life. These interventions included education about the condition, medication adherence counseling, symptom recognition guidance, and lifestyle and dietary modifications. Incorporating pharmacists more actively into the IBS care team could potentially bridge the existing gaps in patient education and support, leading to improved outcomes and greater patient satisfaction.

The AGA’s IBS in America survey paints a clear picture of the ongoing challenges faced by individuals living with IBS. Despite increased awareness and advancements in treatment options, many patients continue to struggle with unpredictable symptoms, unsatisfactory treatment outcomes, and a sense of disconnect from their healthcare providers. Addressing these challenges requires a multifaceted approach that includes improved communication between patients and providers, personalized treatment strategies, and greater integration of pharmacist-led interventions. The survey results emphasize the urgent need for continued research, improved healthcare provider education, and greater patient empowerment to effectively alleviate the burden of IBS and improve the quality of life for those affected by this chronic condition.

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