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Home»Disinformation»The Role of Churches in Countering Disinformation: An Estonian Conference
Disinformation

The Role of Churches in Countering Disinformation: An Estonian Conference

Press RoomBy Press RoomJuly 30, 2025
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Leading in the Age of Misleading: The Role of Churches in Countering Disinformation

In an era saturated with misinformation and deceptive artificial intelligence, the European Christian Internet Conference (ECIC) 2025 is poised to tackle the critical role of churches in navigating and countering these challenges. The conference, themed “Leading in the Age of Misleading: The Role of Churches in Countering Disinformation,” will gather experts from both religious and cybersecurity backgrounds to explore how faith communities can become beacons of truth and ethical guidance in a world awash in false narratives. The conference will be held in Tallinn, Estonia, hosted by the Estonian Evangelical Lutheran Church, building on the legacy of the 2024 conference hosted by the World Council of Churches (WCC). The WCC continues its active participation with representation on the ECIC board, underscoring the increasing importance of this annual event.

Misinformation and disinformation, exacerbated by the proliferation of AI-generated content, pose an unprecedented threat to truth and trust. These fabricated narratives erode public discourse, fuel social division, and manipulate individuals for political or economic gain. In this context, the moral compass and ethical frameworks offered by religious institutions are more crucial than ever. Churches, with their deep-rooted commitment to truth, compassion, and integrity, have a unique opportunity and responsibility to guide their communities through the treacherous landscape of online deception. The ECIC 2025 conference will delve into the practical strategies and theological underpinnings that can empower churches to effectively counter disinformation.

The conference aims to equip a diverse audience, encompassing communicators, media professionals, theologians, and digital specialists, with the tools and insights to confront the challenges of disinformation. Attendees will explore effective communication strategies, develop pastoral approaches for addressing misinformation within congregations, and discuss the theological foundations for ethical online engagement. By fostering a community of shared learning and collaboration, the conference seeks to empower churches to become trusted sources of information and guidance in their respective communities. The exchange of knowledge and best practices will be crucial for developing robust and relevant responses to the rapidly evolving digital landscape.

The ECIC, with its two-decade-long history, serves as a vital platform for connecting digital professionals within the Christian community. The conference unites individuals serving in diverse roles, from online pastors and digital strategists to content creators, web managers, and social media experts. This rich tapestry of expertise reflects the wide spectrum of Christian denominations and organizations across Europe, fostering a collaborative environment for sharing knowledge and experiences. By bringing together these diverse voices, the ECIC strengthens the collective capacity of churches to address the complex challenges posed by disinformation.

The Estonian Evangelical Lutheran Church, as the host of the 2025 conference, provides a significant backdrop for this vital discussion. Estonia, with its advanced digital infrastructure and experience navigating information warfare, offers a relevant context for exploring practical strategies for countering disinformation. The conference’s location underscores the global nature of the challenge and the importance of international collaboration in addressing it. The partnership between the Estonian Evangelical Lutheran Church and the ECIC signifies a shared commitment to equipping faith communities with the tools to navigate the digital age responsibly.

Registration for the ECIC 2025 conference is open until August 14th, providing ample opportunity for individuals and organizations to participate in this crucial conversation. Attendees will gain valuable insights from expert speakers, engage in interactive workshops, and network with fellow professionals committed to combating disinformation. The conference promises to empower participants with practical strategies and ethical frameworks for navigating the complexities of the digital age, fostering communities rooted in truth, and promoting responsible online engagement. Detailed information about the conference program, registration process, and other relevant details can be found on the ECIC website: https://www.ecic.mobi/. The conference is poised to be a significant event for churches and faith communities grappling with the challenges of misinformation in the digital age.

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