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Home»Social Media»Nepali Non-Profit Employs TikTok to Combat Misinformation.
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Nepali Non-Profit Employs TikTok to Combat Misinformation.

Press RoomBy Press RoomSeptember 15, 2025No Comments
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The Rise of the Nepali Diaspora and the Crucial Role of Khasokhas

The Nepali community in the United States has experienced explosive growth in recent decades, transforming from a relatively small presence to a vibrant diaspora. Driven by factors ranging from political instability and economic hardship in Nepal to natural disasters and the pursuit of better opportunities, the Nepali population in the US has surged. While official census data points to a significant increase, other sources suggest the actual numbers are even higher, encompassing individuals on various visa types, asylum seekers, and undocumented residents. This rapid growth has created both opportunities and challenges, particularly in accessing crucial information in their native language.

One of the most significant challenges facing this burgeoning community is the information gap, especially regarding complex issues like immigration law and access to social services. Many Nepali immigrants struggle with English proficiency, hindering their ability to navigate the intricacies of the American system and making them vulnerable to misinformation. This language barrier also limits their ability to fully participate in civic life and access essential government resources. This vulnerability is further compounded by the rapidly changing political landscape and shifting immigration policies, creating a climate of uncertainty and fear.

In response to this critical need, Khasokhas emerged in 2012 as a vital lifeline for the Nepali community. Founded at a time when no Nepali language news sources existed in New York City, Khasokhas quickly evolved into a trusted source of information, covering a wide range of topics crucial to the community’s well-being. From immigration and healthcare to housing, taxes, and elections, Khasokhas provides in-language resources that empower Nepali immigrants to navigate the complexities of their new lives. The publication’s dedication to accurate, accessible information has made it an indispensable resource for a community grappling with the challenges of integration and adapting to a new culture.

Khasokhas’s role became even more critical during the COVID-19 pandemic and the subsequent volatile political climate. The publication established a comprehensive resource center offering vital information on vaccines, unemployment benefits, loan programs, and other critical resources. This center evolved into a hub for all sorts of essential information, addressing issues like immigration policy changes, healthcare access, housing rights, and tax obligations. As misinformation and rumors regarding immigration policies spread, particularly during the Trump administration, Khasokhas stepped up its fact-checking efforts, providing clarity and countering fear-mongering narratives that targeted the vulnerable immigrant community.

Recognizing shifting media consumption habits, Khasokhas embraced innovative storytelling techniques to reach its audience more effectively. Understanding the growing preference for quick, visually engaging content, the publication strategically leveraged vertical video storytelling across social media platforms like Instagram and TikTok. This approach proved incredibly successful, with millions of views across various platforms, demonstrating the power of this format in disseminating information and engaging the community. Khasokhas’s daily news updates, live interviews with experts, and informative videos effectively tackled complex issues in an accessible and engaging manner, ensuring the community stayed informed and empowered.

Beyond its informative content, Khasokhas played a significant role in advocating for the rights of the Nepali community. The publication’s consistent reporting on the Trump administration’s decision to terminate Temporary Protected Status (TPS) for Nepal helped TPS holders challenge the decision in court, ultimately leading to a ruling that protected thousands from deportation. Khasokhas provided continuous updates on TPS renewals, alternative legal pathways, and immigration policy changes, empowering community members to navigate the often-confusing legal landscape. By offering crucial information free of charge, Khasokhas reduced the community’s reliance on expensive legal consultations for basic immigration information, demonstrating its commitment to serving the community’s needs. Khasokhas continues to serve as a beacon of information and empowerment for the Nepali community, bridging the information gap and providing a crucial lifeline in a complex and often challenging environment. Its comprehensive approach, combining traditional reporting with innovative digital strategies, has solidified its position as a trusted advocate and an essential resource for the growing Nepali diaspora.

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