MTN Group Launches Pan-African Media Innovation Programme to Combat Disinformation
The MTN Group, a leading telecommunications company in Africa, has launched a groundbreaking Pan-African Media Innovation Programme designed to tackle the escalating problem of disinformation across the continent. This ambitious initiative, developed in partnership with the University of Johannesburg and the African Editors Forum, aims to bolster journalism and media literacy in 18 African countries. The programme represents a significant investment in media capacity building and underscores MTN’s commitment to fostering a robust and trustworthy media landscape in Africa. The programme builds upon the success of a similar initiative launched in Nigeria in 2022, expanding its reach to address the continent-wide challenge of disinformation.
The urgency of this initiative stems from the recognized threats to Africa’s media ecosystem, including the proliferation of fake news and the fragility of many media business models. The pervasiveness of disinformation poses a significant challenge to democratic processes, particularly in the context of elections, as witnessed in recent elections in Kenya, Nigeria, and South Africa. The difficulty of content moderation in numerous African languages further exacerbates the problem, allowing extremist content and misinformation to spread unchecked. Concerns about foreign interference in African elections amplify the need for a robust and resilient media landscape capable of discerning and countering disinformation campaigns.
Nompilo Morafo, Chief Sustainability and Corporate Affairs Officer at MTN Group, emphasized the crucial link between digital infrastructure and strong democratic institutions during the programme’s launch. She highlighted the importance of fostering trust and accountability within the digital sphere, linking the initiative to broader development goals for the continent. The programme is designed to equip media professionals with the skills and tools necessary to navigate the complexities of the digital age, while upholding journalistic ethics and promoting accurate reporting. This initiative aligns with the African Union’s Agenda 2063, which strives to create informed and democratic societies across the continent.
The 12-week certified curriculum, commencing in 2026, combines online academic instruction with practical experience based in Johannesburg. Senior media professionals participating in the programme will delve into critical areas such as digital transformation, media sustainability, journalistic ethics, law, and entrepreneurship. The curriculum will also provide training in digital storytelling, fact-checking, data journalism, ethical reporting, and the use of encrypted communication tools to enhance journalist safety. Industry masterclasses and real-world experiences will enrich the learning process, allowing participants to explore the impact of emerging technologies on the information ecosystem. This blended approach ensures academic rigor while maintaining practical relevance to the challenges faced by newsrooms across the continent.
The programme’s curriculum is tailored to address critical skills gaps in African newsrooms, particularly in areas crucial for navigating the evolving media landscape shaped by artificial intelligence. The focus on skills development in fact-checking, data journalism, and digital storytelling reflects the increasing importance of these areas in combating misinformation and engaging audiences effectively. The inclusion of training on encrypted communication tools acknowledges the growing concerns regarding journalist safety, particularly for those involved in fact-checking and investigative reporting, who often face increased harassment and threats. The programme will empower journalists to operate securely and effectively in an increasingly challenging environment.
The launch event included participation from Nigerian journalists who are alumni of the MTN Media Innovation Programme (MIP), illustrating the programme’s evolution from a national to a continental focus. The expansion of the programme signifies a deeper understanding of the interconnected nature of media challenges across Africa and the need for collaborative solutions. The partnership between MTN, the University of Johannesburg, and the African Editors Forum brings together expertise in telecommunications, academia, and media practice, creating a powerful synergy to address the complex issue of disinformation. The African Editors Forum has welcomed the initiative as a significant step towards strengthening independent media across the continent, emphasizing the crucial role of journalism in upholding democratic governance.
The initiative comes at a time of increasing global concern surrounding AI-generated misinformation, threats to journalist safety, and the financial viability of media organizations. MTN’s Pan-African programme positions Africa at the forefront of developing innovative solutions to these 21st-century information challenges. The programme’s focus on secure communication tools underscores the growing recognition of journalist safety issues, especially for those engaged in fact-checking. This initiative reflects MTN’s commitment to going beyond its role as a telecommunications provider and actively contributing to strengthening democratic institutions. With a vast customer base across 18 African nations, MTN is uniquely positioned to understand the communication trends and challenges facing the continent. The success of this programme could serve as a model for future corporate-academic partnerships seeking to address information integrity challenges in emerging markets. The programme’s potential impact extends beyond simply combating disinformation; it aims to foster a more resilient, informed, and democratic society across Africa. By empowering journalists and strengthening media institutions, MTN’s initiative contributes to a more robust and trustworthy information environment, crucial for good governance and sustainable development across the continent. The planned launch of the application process across MTN’s service areas in preparation for the inaugural cohort of fellows in 2026 holds promise for a brighter future for African journalism and the fight against misinformation.
