The 11th edition of the Emirati Media Forum is set to convene on June 22, 2026, serving as a landmark event for the nation’s communications sector. Held under the patronage of His Highness Sheikh Ahmed bin Mohammed bin Rashid Al Maktoum, the forum will take place at the Mandarin Oriental Downtown in Dubai. Since its inception in 2013, the event has established itself as the premier platform for fostering dialogue, collaboration, and strategic development among the UAE’s diverse media community, consistently evolving to meet the demands of a rapidly shifting information landscape.
Organized by the Dubai Press Club (DPC), this year’s gathering will assemble a high-profile assembly of industry leaders, including heads of national media organizations, editors-in-chief, seasoned writers, and influential content creators. By bringing together both traditional journalists and modern social media influencers, the forum aims to bridge the gap between legacy expertise and contemporary digital trends. This collaborative environment is designed to strengthen the domestic media sector, ensuring that stakeholders remain aligned with the UAE’s broader national vision and international aspirations.
A central theme of this year’s conference is the urgent need for national media to combat the proliferation of misinformation. As the global digital ecosystem faces unprecedented challenges regarding the integrity of information, the forum will provide a venue for experts to discuss strategies for maintaining journalistic credibility. Attendees will explore how media outlets can act as reliable pillars of truth, effectively navigating the complexities of the current regional political and social landscape while upholding the highest standards of professional ethics.
Technology will take center stage as the forum addresses the transformative influence of artificial intelligence and emerging digital tools. With the media industry undergoing a rapid technological shift, the event will focus on how organizations can adapt their operational models to remain competitive. Discussions will center on the integration of AI in content production, the future of digital storytelling, and the infrastructural changes required to leverage new technologies while safeguarding the human nuance essential to quality journalism.
Beyond technical evolution, the forum will emphasize the vital role of media in championing the UAE’s national identity and achievements. A significant portion of the proceedings will focus on strategies to effectively communicate the country’s economic, developmental, and humanitarian milestones to both local audiences and the global community. The goal is to develop standardized methods for producing impactful, high-quality content that not only informs the public of the UAE’s progress but also inspires engagement and reflects the nation’s leadership on the world stage.
As the industry prepares for the June 22 gathering, the spirit of the 11th Emirati Media Forum remains firmly rooted in the pursuit of excellence and innovation. By fostering connections between veteran media figures and emerging voices, the Dubai Press Club expects this edition to yield actionable insights that will guide the sector throughout the next decade. As the UAE continues to position itself as a global media hub, the conversations held at the Mandarin Oriental are expected to serve as a blueprint for the future of regional media.


