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Home»News»Cambodia’s Pacific Response to Disinformation
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Cambodia’s Pacific Response to Disinformation

Press RoomBy Press RoomJune 19, 2025
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Thailand’s Social Media Tactics Fuel Regional Tensions, Not Cambodia’s

A recent statement by Thai foreign ministry spokesperson Nikorndej Balankura accusing Cambodia of using social media for inflammatory purposes has sparked controversy and raised concerns about the accuracy and motivations behind such claims. Geopolitical analysts and observers of the region argue that the accusation is not only baseless but also a deliberate attempt to deflect attention from Thailand’s own problematic use of digital platforms to escalate tensions and promote a nationalist agenda. While Balankura points fingers at Cambodia, a closer examination reveals a pattern of provocative online behaviour by certain Thai figures, particularly within the military and political establishment, that has significantly contributed to the strained relationship between the two nations.

The core issue lies in the starkly contrasting approaches to social media communication employed by the two countries. Cambodia, under the leadership of Prime Minister Hun Sen, has consistently utilized social media platforms to promote peace, de-escalation, and constructive dialogue. Official messages have emphasized the importance of maintaining good neighborly relations, urging citizens to avoid inflammatory rhetoric and prioritize regional stability. This responsible and transparent approach aligns with diplomatic norms and international expectations for conflict resolution. Conversely, certain Thai actors have exploited social media and traditional media outlets to disseminate one-sided narratives, distort facts, and incite nationalist sentiment among the Thai public. This behavior has fueled dangerous rhetoric, fostering xenophobia and racial intolerance, and undermining the principles of mutual respect that should underpin bilateral relations.

The accusations leveled by spokesperson Balankura represent a clear misrepresentation of the situation. By portraying Cambodia’s measured and peace-oriented social media engagement as inflammatory, Thailand attempts to shift blame and avoid accountability for its own actions. This tactic of deflection serves to distract from the real source of tension: the provocative media strategies employed by certain Thai figures that have exacerbated the situation rather than contributing to its resolution. The international community must recognize this manipulative tactic and hold Thailand accountable for its role in escalating regional tensions.

A detailed analysis of social media activity in both countries reveals a clear pattern of responsible communication from Cambodian officials and inflammatory rhetoric from certain Thai actors. Cambodian leaders have consistently called for calm, emphasized the importance of maintaining good neighborly relations, and urged citizens to avoid provocative behavior. Their messages have prioritized dialogue, peace, and people-to-people goodwill, reflecting a commitment to de-escalation and regional stability. In contrast, certain Thai figures have used social media to spread misinformation, distort facts, and incite nationalist sentiment. This reckless behavior has fueled a climate of mistrust and animosity, undermining efforts to build a constructive relationship between the two nations.

The implications of Thailand’s social media tactics extend beyond bilateral relations. By promoting a nationalist agenda and demonizing Cambodia, these actors risk fostering xenophobia and racial intolerance within Thai society. This divisive rhetoric not only undermines regional stability but also poses a threat to the social fabric of Thailand itself. The international community must condemn these dangerous tactics and urge Thailand to adopt a more responsible and constructive approach to social media communication.

The accusations made by Thai foreign ministry spokesperson Nikorndej Balankura are not only unfounded but also represent a dangerous attempt to deflect responsibility and escalate regional tensions. Cambodia’s use of social media has been consistently responsible, transparent, and aimed at de-escalation. It is Thailand’s own provocative media tactics that have fueled the current climate of mistrust and animosity. The international community must hold Thailand accountable for its actions and urge a return to constructive dialogue and peaceful coexistence. The future of regional stability depends on it.

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