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Home»Disinformation»UN Proposes Criminalization of Climate Disinformation within the Advertising Industry
Disinformation

UN Proposes Criminalization of Climate Disinformation within the Advertising Industry

Press RoomBy Press RoomJune 12, 2025
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UN Report Urges Criminalization of Fossil Fuel Disinformation and Advertising Ban

A groundbreaking United Nations report has delivered a resounding call to action, urging nations worldwide to criminalize media and advertising companies that propagate disinformation and misinformation disseminated by fossil fuel corporations. The report, released on Thursday, also advocates for a comprehensive ban on all forms of fossil fuel advertising, promotion, and sponsorship. This landmark recommendation marks a significant escalation in the global fight against climate change, targeting the insidious influence of the fossil fuel industry on public perception and policy decisions.

The report, titled "The Imperative of Defossilizing Our Economies," emphasizes the urgent need to dismantle the fossil fuel industry’s pervasive grip on information channels. It exposes the industry’s sophisticated "playbook" of deception, highlighting tactics employed to downplay the severity of climate change, obstruct climate action, and promote continued reliance on fossil fuels. Elisa Morgera, UN Special Rapporteur on human rights and climate change, stressed the importance of "defossilizing" information systems to counter this manipulation and empower informed decision-making based on scientific evidence.

The report’s recommendations extend beyond simply banning fossil fuel advertising. It calls on advertising companies and major technology platforms to actively reject fossil fuel-related promotions and sponsorships, opting instead to champion public awareness campaigns that showcase the advantages of transitioning to fossil fuel-free lifestyles. Furthermore, it urges these entities to disclose any financial ties to fossil fuel companies, including the duration and purpose of their engagements, fostering transparency and accountability. The report also encourages collaboration with and support for independent media outlets committed to providing accurate and unbiased climate information, countering the industry-sponsored narratives that often dominate public discourse.

This call for accountability has been lauded by climate action advocates. Philip Newell, co-chair of the Climate Action Against Disinformation coalition, emphasized the significance of this high-level recommendation, noting its unique focus not only on banning fossil fuel advertising, akin to tobacco advertising restrictions, but also on holding the industry accountable for its disinformation campaigns. Critically, the report also targets the media and advertising companies complicit in disseminating this harmful content, recognizing their role in obstructing climate action. This multifaceted approach signals a growing recognition of the complex web of actors contributing to the climate crisis and the need for comprehensive strategies to address their influence.

The report’s recommendations echo a similar call made last year by UN Secretary-General António Guterres for a global ban on fossil fuel advertising. This growing momentum reflects a shift in the international community’s perception of the urgency of the climate crisis and the need for decisive action to curb the fossil fuel industry’s power. The issue of information integrity, a central theme of the report, is expected to be a key topic of discussion at the upcoming Bonn climate negotiations, commencing on June 16th. André Aranha Corrêa do Lago, president of the summit (COP30), has already identified this issue as a priority, signaling a growing recognition of the crucial role of accurate information in driving effective climate action.

The UN report’s recommendations represent a pivotal moment in the fight against climate change. By targeting the fossil fuel industry’s disinformation campaigns and the complicity of media and advertising platforms, the report seeks to level the playing field and empower informed decision-making based on scientific evidence. Implementing these recommendations would mark a significant step towards dismantling the industry’s influence, paving the way for a more sustainable and equitable future. The upcoming Bonn climate negotiations offer a crucial opportunity for world leaders to embrace these recommendations and demonstrate their commitment to addressing the climate crisis with the urgency and resolve it demands. The world is watching closely, anticipating concrete action that reflects the gravity of the climate challenge and the need for a decisive shift towards a fossil fuel-free future.

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