Kaduna Hosts Crucial National Council Meeting on Information, Charting a New Course for Public Engagement in Nigeria

Kaduna, Nigeria – The 48th National Council Meeting on Information and National Orientation concluded in Kaduna, marking a pivotal moment in Nigeria’s approach to public information management. The meeting, attended by key stakeholders including the Minister of Information and National Orientation, Mohammed Idris, and Kaduna State Governor, Senator Uba Sani, underscored the urgent need for innovative strategies to combat misinformation, bridge the digital divide, and foster national unity. The discussions focused on leveraging technology, strengthening grassroots communication, and promoting core national values in public messaging.

A significant announcement emerged from the meeting: President Bola Ahmed Tinubu’s approval of funding for the establishment of the UNESCO Media and Information Literacy Institute. This groundbreaking initiative, the first of its kind globally, aims to equip citizens with the critical thinking skills necessary to discern credible information from the deluge of fake news and misinformation proliferating online. The institute will serve as a hub for research, training, and advocacy in media and information literacy, empowering Nigerians to navigate the complex digital landscape and make informed decisions. This initiative reflects the government’s commitment to tackling the pervasive issue of misinformation and its detrimental impact on society.

Minister Idris stressed the importance of harnessing the power of digital tools and artificial intelligence to enhance government communication and reach wider audiences. He advocated for the strategic deployment of these technologies to disseminate accurate and timely information, counter misinformation narratives, and engage citizens in constructive dialogue. Recognizing that technology alone is not sufficient, the minister also emphasized the crucial role of grassroots communication in reaching remote communities. He called for localized campaigns in native languages, increased utilization of Federal Information Centres, and the organization of town hall meetings to foster direct engagement with citizens at the grassroots level.

Governor Uba Sani echoed the Minister’s concerns about the dangers of misinformation, highlighting the challenges posed by the digital divide. He stressed the importance of inclusive strategies to bridge this gap and ensure equal access to information for all Nigerians. The governor also called for a concerted effort to counter divisive narratives and promote unity, while simultaneously highlighting the benefits of President Tinubu’s economic reforms to the populace. By effectively communicating the positive impacts of these reforms, the government aims to build public trust and support for its policies.

A key theme throughout the meeting was the need to embed core national values, such as patriotism and integrity, in public messaging. Both leaders emphasized the importance of fostering a sense of national identity and shared purpose through consistent and value-driven communication. This, they argued, is essential for building a cohesive and prosperous nation. The meeting acknowledged the critical role of information and national orientation in shaping public perception, influencing behavior, and promoting national development.

Prior to the commencement of the National Council Meeting, Minister Idris and other dignitaries paid a courtesy visit to Governor Sani at the Sir Kashim Ibrahim House, the seat of government in Kaduna State. This gesture underscored the collaborative spirit between the federal and state governments in addressing the crucial issue of public information management. The Kaduna meeting signals a renewed commitment to engaging citizens effectively, fostering informed decision-making, and ultimately strengthening the fabric of Nigerian democracy. The implementation of the strategies discussed will be crucial in determining the success of this endeavor and its impact on the nation’s future. The meeting served as a platform for open dialogue, exchange of ideas, and the forging of a common vision for the future of public communication in Nigeria. The outcomes of this meeting are expected to shape national policy and guide the development of innovative communication strategies in the years to come.

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